IQOS

IQOS is a revolutionary brand in the smoking alternative market, designed for adult smokers looking for a less harmful option than traditional cigarettes. Owned by Philip Morris International. It has quickly become popular in the UK, as it provides a cleaner and more satisfying alternative to smoking, without the ash or lingering smell.

Why Choose IQOS?

IQOS has become a top choice for adult smokers in the UK seeking an alternative to conventional cigarettes for several key reasons:

  • Heat-Not-Burn Technology: Instead of burning tobacco, IQOS heats it at a precise temperature to release vapour without combustion, allowing users to enjoy the full flavour of tobacco while drastically reducing exposure to harmful toxins typically found in cigarette smoke.
  • Reduced Harm: IQOS is backed by extensive research from Philip Morris International, showing it produces significantly fewer harmful chemicals compared to cigarettes. This makes it a popular choice for those who wish to reduce health risks while still enjoying tobacco.
  • Cleaner Experience: IQOS produces no smoke, no ash, and leaves no strong smell, offering a more socially acceptable alternative for smokers whether they are at home, in public, or at work.
  • New IQOS ILUMA Range: IQOS continues to innovate with its latest ILUMA devices. These new devices offer an even more advanced and effortless experience, incorporating cutting-edge technology for better performance and ease of use.

IQOS in the UK: A Top Choice for Smoking Alternatives

IQOS has firmly established itself in the UK as a leading heat-not-burn solution. Particularly for smokers who are not ready to switch to vaping, IQOS offers the familiar taste and experience of real tobacco without the downsides of traditional smoking. Let’s take a look at some of the best-selling products available in the UK:

  1. IQOS ILUMA: The latest addition to the IQOS family, IQOS ILUMA takes heat-not-burn technology to the next level. The device features SMARTCORE INDUCTION SYSTEM technology, eliminating the need for cleaning and improving consistency with each use. It delivers a more convenient, hassle-free experience, with tobacco heated directly from within the TEREA stick.
  2. IQOS ILUMA PRIME: This premium version of the IQOS ILUMA boasts an elegant design and luxurious finish, while still delivering the same precise, smoke-free experience. With improved battery life and sleek aesthetics, the ILUMA PRIME is perfect for those seeking a more refined heat-not-burn device.
  3. TEREA Tobacco Sticks: The IQOS ILUMA range uses the innovative TEREA sticks, designed specifically for induction heating. Unlike HEETS, TEREA sticks have no exposed blade, and the tobacco is sealed within the stick, which makes for a cleaner, safer experience. TEREA comes in a variety of flavours, ensuring that every user finds a tobacco blend suited to their preference, from classic tobacco notes to menthol-infused flavours.
  4. IQOS 3 DUO: A long-time favourite, the IQOS 3 DUO allows users to enjoy two consecutive uses without recharging. It’s a sleek, compact, and durable device that continues to deliver the authentic tobacco experience IQOS is known for.
  5. HEETS Tobacco Sticks: Compatible with older IQOS models, HEETS are widely available in the UK. HEETS come in a variety of flavours, ranging from tobacco-rich blends to refreshing menthol variants. They are designed to work seamlessly with earlier IQOS devices, delivering a satisfying experience.

IQOS Technology: Redefining Tobacco Use

IQOS’ technological innovations have made it a standout brand in the heat-not-burn market. Here’s how their technology benefits users:

  • SMARTCORE Induction System: With the introduction of the IQOS ILUMA series, IQOS moved to an induction-based heating system, which heats the tobacco inside the TEREA stick without a blade. This eliminates the need for cleaning and provides a consistently satisfying experience.
  • Precision Heating: IQOS heats the tobacco to a controlled temperature of around 350°C—enough to release the flavours of the tobacco but without burning it. This significantly reduces the number of harmful chemicals compared to smoking cigarettes, making it a healthier alternative.
  • TEREA Sticks: These sticks are specially designed for the IQOS ILUMA system. They are sealed to prevent loose tobacco and offer a cleaner experience by heating the tobacco from the inside. TEREA comes in a wide range of flavours, offering everything from rich tobacco blends to more refreshing menthol options.
  • No Smoke, No Ash, No Smell: Because IQOS doesn’t burn tobacco, there’s no ash, smoke, or strong odour. This makes IQOS a more socially acceptable option for those looking to enjoy tobacco without inconveniencing others.

Frequently Asked Questions

IQOS heats tobacco instead of burning it, which significantly reduces the levels of harmful chemicals found in cigarette smoke. While it still uses real tobacco, the absence of combustion means no smoke, ash, or lingering smell, making it a cleaner and less harmful option for smokers.

Yes, IQOS is widely available in the UK, along with HEETS tobacco sticks in a variety of flavours. IQOS products can be purchased online or in select retail stores across the country, making it easily accessible for smokers looking for a smoking alternative.

While IQOS is not marketed as a smoking cessation device, it offers a less harmful alternative to smoking by significantly reducing exposure to harmful chemicals. Many adult smokers have successfully transitioned to IQOS as a way to reduce their health risks while maintaining their tobacco habits.